brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
Best use case
brand-guidelines is best used when you need a repeatable AI agent workflow instead of a one-off prompt.
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
Teams using brand-guidelines should expect a more consistent output, faster repeated execution, less prompt rewriting.
When to use this skill
- You want a reusable workflow that can be run more than once with consistent structure.
When not to use this skill
- You only need a quick one-off answer and do not need a reusable workflow.
- You cannot install or maintain the underlying files, dependencies, or repository context.
Installation
Claude Code / Cursor / Codex
Manual Installation
- Download SKILL.md from GitHub
- Place it in
.claude/skills/brand-guidelines/SKILL.mdinside your project - Restart your AI agent — it will auto-discover the skill
How brand-guidelines Compares
| Feature / Agent | brand-guidelines | Standard Approach |
|---|---|---|
| Platform Support | Not specified | Limited / Varies |
| Context Awareness | High | Baseline |
| Installation Complexity | Unknown | N/A |
Frequently Asked Questions
What does this skill do?
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
Where can I find the source code?
You can find the source code on GitHub using the link provided at the top of the page.
SKILL.md Source
# Anthropic Brand Styling ## Overview To access Anthropic's official brand identity and style resources, use this skill. **Keywords**: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design ## Brand Guidelines ### Colors **Main Colors:** - Dark: `#141413` - Primary text and dark backgrounds - Light: `#faf9f5` - Light backgrounds and text on dark - Mid Gray: `#b0aea5` - Secondary elements - Light Gray: `#e8e6dc` - Subtle backgrounds **Accent Colors:** - Orange: `#d97757` - Primary accent - Blue: `#6a9bcc` - Secondary accent - Green: `#788c5d` - Tertiary accent ### Typography - **Headings**: Poppins (with Arial fallback) - **Body Text**: Lora (with Georgia fallback) - **Note**: Fonts should be pre-installed in your environment for best results ## Features ### Smart Font Application - Applies Poppins font to headings (24pt and larger) - Applies Lora font to body text - Automatically falls back to Arial/Georgia if custom fonts unavailable - Preserves readability across all systems ### Text Styling - Headings (24pt+): Poppins font - Body text: Lora font - Smart color selection based on background - Preserves text hierarchy and formatting ### Shape and Accent Colors - Non-text shapes use accent colors - Cycles through orange, blue, and green accents - Maintains visual interest while staying on-brand ## Technical Details ### Font Management - Uses system-installed Poppins and Lora fonts when available - Provides automatic fallback to Arial (headings) and Georgia (body) - No font installation required - works with existing system fonts - For best results, pre-install Poppins and Lora fonts in your environment ### Color Application - Uses RGB color values for precise brand matching - Applied via python-pptx's RGBColor class - Maintains color fidelity across different systems