copywriting-generator

营销文案生成、标题优化、CTA 设计、A/B 测试建议。适合电商卖家、内容创作者、广告从业者。

3,891 stars

Best use case

copywriting-generator is best used when you need a repeatable AI agent workflow instead of a one-off prompt.

营销文案生成、标题优化、CTA 设计、A/B 测试建议。适合电商卖家、内容创作者、广告从业者。

Teams using copywriting-generator should expect a more consistent output, faster repeated execution, less prompt rewriting.

When to use this skill

  • You want a reusable workflow that can be run more than once with consistent structure.

When not to use this skill

  • You only need a quick one-off answer and do not need a reusable workflow.
  • You cannot install or maintain the underlying files, dependencies, or repository context.

Installation

Claude Code / Cursor / Codex

$curl -o ~/.claude/skills/copywriting-generator/SKILL.md --create-dirs "https://raw.githubusercontent.com/openclaw/skills/main/skills/275254cl-hash/copywriting-generator/SKILL.md"

Manual Installation

  1. Download SKILL.md from GitHub
  2. Place it in .claude/skills/copywriting-generator/SKILL.md inside your project
  3. Restart your AI agent — it will auto-discover the skill

How copywriting-generator Compares

Feature / Agentcopywriting-generatorStandard Approach
Platform SupportNot specifiedLimited / Varies
Context Awareness High Baseline
Installation ComplexityUnknownN/A

Frequently Asked Questions

What does this skill do?

营销文案生成、标题优化、CTA 设计、A/B 测试建议。适合电商卖家、内容创作者、广告从业者。

Where can I find the source code?

You can find the source code on GitHub using the link provided at the top of the page.

Related Guides

SKILL.md Source

# 文案生成技能

AI 驱动的营销文案创作工具,生成高转化率的标题、正文和 CTA。

## 功能

1. **标题生成**: 一键生成 10+ 个吸睛标题,支持多种风格
2. **正文创作**: 根据产品卖点生成完整文案
3. **CTA 设计**: 设计高转化率的行动号召
4. **A/B 测试**: 生成多版本文案用于测试
5. **风格适配**: 适配小红书、抖音、淘宝、公众号等平台
6. **优化建议**: 分析现有文案并提供改进方案

## 使用方式

**生成标题**:
```
帮我想 10 个小红书风格的标题,产品是抗老精华
```

**创作完整文案**:
```
帮我写一篇淘宝商品详情页文案,卖点是:天然成分、敏感肌可用、30 天见效
```

**设计 CTA**:
```
帮我设计 5 个不同风格的 CTA,用于引导用户下单
```

**优化现有文案**:
```
帮我优化这段文案,让它更有吸引力:[粘贴原文案]
```

**平台适配**:
```
把这篇文案改写成抖音口播稿风格
```

## 输出示例

```
✍️ 文案生成结果

📝 标题方案(10 个):
1. 25 岁后不涂这个,真的会老!😱
2. 空瓶 3 次才敢推荐的抗老精华✨
3. 敏感肌也能用的抗老神器!亲测有效
4. 护肤 10 年,终于找到本命精华了
5. 平价替代!¥200 搞定大牌同款效果
6. 熬夜党必备!第二天脸不垮了
7. 成分党深扒:这瓶精华凭什么卖爆?
8. 30 天实测,细纹真的淡了!
9. 学生党冲!百元抗老精华天花板
10. 别乱买抗老产品了,看这篇就够了

📄 正文框架:
【痛点引入】
你是不是也这样:25 岁后皮肤状态断崖式下跌...

【产品介绍】
这瓶精华我用了 3 个月,最明显的感受是...

【成分分析】
核心成分是 XX,主打 XX 功效,适合 XX 肤质...

【使用感受】
质地是 XX 的,上脸 XX,吸收速度 XX...

【效果展示】
用了 30 天后,最明显的变化是...

【购买建议】
适合人群:XX
不适合:XX
购买渠道:XX

🎯 CTA 方案(5 个):
1. 限时优惠,点击领取¥50 券!
2. 库存不多,先到先得~
3. 点击链接,查看真实用户评价
4. 现在下单送同款小样,仅限今天!
5. 加入购物车,享受满减优惠

💡 优化建议:
- 加入具体数字增强可信度
- 使用 emoji 提高阅读体验
- 加入用户评价增加社会认同
```

## 变现模式

- 免费:每日 5 次生成
- 付费 (¥49/月):无限生成 + 多平台适配 + A/B 测试
- 付费 (¥99/月):+ 定制模板 + 批量生成 + 数据追踪

## 目标用户

- 电商卖家(商品详情页、主图文案)
- 内容创作者(笔记、视频脚本)
- 品牌方(广告文案、社交媒体)
- 广告代理商(创意文案)
- 自媒体运营(公众号、头条)

## 平台适配

| 平台 | 风格特点 | 字数限制 |
|------|---------|---------|
| 小红书 | 种草风、emoji 多、真实感 | 1000 字内 |
| 抖音 | 口播稿、节奏快、前 3 秒抓人 | 300 字内 |
| 淘宝 | 卖点清晰、促销信息、转化导向 | 不限 |
| 公众号 | 深度内容、故事性、价值输出 | 3000+ 字 |
| 朋友圈 | 短小精悍、生活化、软广 | 200 字内 |

## 优势

- ✅ 节省文案创作时间(90%+)
- ✅ 多风格一键生成
- ✅ 基于数据优化的文案公式
- ✅ 可持续迭代优化

---

**声明**: 文案效果因产品和受众而异,建议 A/B 测试后使用。

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